Customer Solutions

Restaurant Marketing

Marketing is hard enough when you have central team, but the challenge multiplies when you rely on a wide franchise network to represent your brand and successfully engage customers. From top 50 quick service restaurants (QSR) to your local pizza chain, our customers are successfully using the Signal digital marketing platform for their mobile, social, email and location marketing needs to reach their customers.

Signal has created a unique workflow that offers the dual benefits of marketing on a franchise-wide basis and the flexibility to target customers on a local level. We offer fast food, fast casual and casual dining restaurants the ability to organize their restaurants’ marketing programs the same way they organize their restaurant management process. Regions can manage franchises, and those regions can be managed by corporate with checkpoints to ensure all content is vetted appropriately before it lands in the hands of a single customer.

New: Digital Marketing for Restaurants

This field guide collects the insights we have gained from our customers' most successful digital campaigns and our deep research of restaurant-marketing best practices. Lay the groundwork for success as you develop and implement your own digital marketing plan.

Download now (PDF)

Use the Signal digital marketing platform for restaurants to:

Give freedom to franchisees to craft their own messaging while maintaining corporate oversight with our approval workflows & message libraries

Approval workflows

Signal’s direction is spot on with how we - or any QSR for that matter - must adapt its' marketing to fit today’s cross-channel consumer

David Stidham

VP of Marketing
Culver's

Multi-location reporting

Analyze the performance of all your restaurants, identifying the top and weak performers, and leverage best practices with our multi-location reporting tools

The dashboard updates ... incorporate data about marketing channels aside SMS. It's great to see a view like this in one place, and how channel activities relate to one another.

Jona Decker

Interactive Project Manager
Hiebing

Give your customers on-the-go info on your nearest location via our text message locator campaign - learn more here

Text message locator campaign

We’re seeing a very strong list growth. In fact, we would anticipate close to a million subscribers within the first year.

David Stidham

VP of Marketing
Culver's

Relevant and timely coupons

Provide customers with relevant and timely coupons via landing page, mobile web or SMS

Quick Service Restaurant succeeding with Signal